Employer Branding · Internal Communication · Employee Engagement
minhnguyetawf@gmail.com
(+84) 843 467 367
linkedin.com/in/minhnguyetawf
iamminhnguyet.com/portfolio
An employer branding professional with 4 years of experience, combining strong communication and storytelling to make companies known, trusted, and chosen by talents.
Working experience
Zalopay03.2026 - present
Employer Branding Executive
Employer Branding: Plan and run the entire LinkedIn channel, averaging 6 posts per month, and manage community interaction: ~18K followers gained since March, 100K impressions/month.
Work with the TA team to promote open positions and the Employee Referral Program (ERP).
Act as an EB Business Partner (EBBP), coordinating with the Brand team and other teams to share business news.
Internal Communication & Engagement: Manage Zalopay’s online-to-offline communication channels (Knowlet, TV screens, Zalo OA, Workflows, Email, myVNG, SharePoint), tailoring communication to each audience and program.
Own & execute end-to-end communications for internal programs: Manager Day, 360 Feedback and Security Month.
Support communications for internal training programs.
Run engagement events and activities: 1-Hour Reading, Badminton Tournament, Women’s Day, Zalopay Talks.
Support photography for internal activities and training, and MC internal events.
Hanwha Life Vietnam02.2024 - 02.2026
Employer Brand Officer
Social media & careers site: managed Careers Facebook & LinkedIn as a content full-stack creator (x2 followers, 80-100+ posts/channel/year); UX content for hanwhalife.talent.vn, set up GA & Looker Studio.
EVP: owned the EVP creative development with an external agency (logo system, adaptive assets, promotional video series); supported EVP deck & activation.
HR Asia Awards 2024 & 2025: led participation, pitch decks for HR Leaders and post-award EB plan; 6-9 channels, 500-800+ avatar frames, 100+ employee posts.
Early Careers: led internship program communications; 800+ applicants in 6 weeks, 13+ university partnerships, 4 deep collaborations; supported Hanwha Global Internship comms with HQ HR.